ETI•Network - Only for players who are working to take their game to the next level
"Work on your game, each and every
month, with an actionable lesson play - You will play
better ... Guaranteed."
"Most people practice without a specific plan or
focus. Just hitting balls doesn't always lead to improvement.
But let me assure you, a vastly improved game is well within your
reach. And I want to help you get there"
- Jim McLennan
Are you tired of signing up for an online service that either pours on the instructional content such that you have no idea where to start, or just doesn't deliver the goods?
I have spent years trying to figure out how to deliver training in a way that is digestible and actionable. I mean, I want it to be easy to learn.
I've come up with the ideal solution.
I call it the ETI•Network and its a one of a kind on
line membership community.
You see, each and every month we focus on a different theme with actionable lessons plans.
So who is it for?
ETI Network is designed for players
actively working to take their game to the next level. If you play 2 - 3 times a week then this is for you. If you don't then stop here.
OK, so what's included?
Each month's lesson plan includes
- video lessons, on court diagrams, articles and stroke analyses -
all revolve around specific themes with well defined action plans. All
monthly topics are presented within the following five categories.
Between the Lines – presents actual on court diagrams, with sequences of shots,
discussion of angle of play, and shot selection based on court
Mind Games –
explores the mental side of the game
On Court Video Lessons – detailed presentation of techniques specific to the monthly
Hot Seat –
presents an online review of a member’s stroke – where the
video submitted by the member, as well as the online analysis are
available to the entire network. The Hot Seat offers a unique insight
into common problems with proven corrections.
Ask Jim - a discussion of a
commonly asked questions submitted by the membership community.
In sum, each monthly issue presents an organized theme where all the articles, videos, court diagrams and hot seat reviews focus you on a specific action plan.
To date we have covered the following topics in ETI Network:
Between The Lines
On Court Lessons
The Angle of Play
Countering – the Second Shot Pass
Covering (nearly all of) the Angles
Ad Court Drive
Deuce Court Return of Serve Lob – Down the Line Spells Trouble
Return the Ball Crosscourt – in Front of Your Partner
Two Against One – take the net when returning the second serve
Pulling the Trigger
The Inside Out Forehand
Approaching Up the Line
Volleying to the Open Court
Wide Serve to the Deuce Court
Wide Serve to the Ad Court - Topspin
Matching Swing Path to the Incoming Ball
The Pick Up
The Backcourt Volley
Measure Twice Cut Once
Looking for the Bounce Hit on the Other Side of the Net
Volleying to the Open Court – for an Untouched Winner
Deuce Court Return of Serve Lob
Ad Court Return Up the Middle
Get the Return of the First Serve in Play!!!!
Volley to the Open Court
Pulling the Trigger
The Inside Out Forehand
Thoughts on the Volley
The Leading Elbow
Topspin and the Racquet Drop
One-handed backhand - Preparation and Swing Path
One-handed backhand - Preparation Grip and Points of Contact
Relishing No Mans Land (NML)
The Art of Winning – Its all about Information
When to Move – Drawing or Intercepting the Ball
Embracing the Basics of Doubles
Two Against One – Tactical Plans for Offense and Defense
Partnering – Communicate, Assist, Compliment – in that order
The Tom Stow System
Building Self Confidence – as written by Fred Earle
Self Efficacy – learning from your mistakes
Rehearsal - correcting errors on court
Purposeful drop hits
How to Avoid Playing to the Opponent’s Style
How Can I Pass of the Up the Line Volley?
What are good exercises for imparting topspin?
How can I feel a loose grip and a firm contact?
Why is the racquet off line from the forearm at impact?
How do I use my feet during the serve?
What is the correct grip firmness when volleying?
How do I get on balance before setting up to hit the ball?
How do I position my wrist in the trophy position on the serve?
What exactly am I turning on the unit turn?
How aggressive should I be at the net when poaching?
How do I approach (up the line) against a lefty?
What should I do when playing a pusher?
What’s Up with the Women’s Serves at the US Open?
What exactly is a drop step?
What is pulling on the two handed backhand?
What is the feel for a half volley?
How can I strengthen the rotator cuff?
How can I disguise my serve
Should I pronate my wrist for every type of serve?
How does one co-ordinate the toss with the swing
Where does the racquet contact the ball on a kick serve?
How do the pros disguise their serves?
In sum, each monthly issue presents an
organized theme where all the articles, videos, court diagrams and hot
seat reviews focus you on a specific action plan.
Take a quick tour...
Sort of like a coach telling you, “OK, for July lets work all
month on how to open the court with your serve – this will
include techniques for side spin and topspin, patterns of play depending
on your opponents return, mental aspects that will keep you on track
during the month, and a live review of a serve that gives you
(hopefully) insight into your own service delivery.”
To which you would hopefully reply, “OK coach, when do we get
Who am I and why should you listen to me?
A good question. But first a genuine proviso.
So much of the tennis teaching craft entails self promotion. Whether in person, or online, teachers are selling themselves.
But there is no way for you to know whether a former player will be a good teacher.
And no way to know if the methods of a teacher will speak to your own learning style.
I hope you judge me simply by the tone and content of the posts you have received.
That said, the following is a simple thumbnail of my background:
As a player and teacher for 40 plus years I am the sum total of the coaching I received from Blackie Jones, Tom Stow and Don Kerr.
Blackie Jones was our neighborhood coach, but from a small group of young boys we have 5 full time tennis professionals and one who reached a top twenty world ranking
Tom Stow, “the Maestro,”, coached American Grand Slam Champion Don Budge, pioneered teaching the All Court Forcing Game, and legions of players and teachers flowed from his work at the Berkeley Tennis Club and then Silverado Resort
Don Kerr, Tulane tennis coach and genuine Renaissance Man authored work on gravity motion, and brought insights from his work with world champion badminton players to the tennis world. Interestingly the badminton clear is an exact copy of the Sampras service motion.
I played four years of college tennis, first at Chico State and then for Cal Berkeley
I have held regional and national rankings in men’s open and senior divisions
I developed and patented a teaching aide, “the Whistler”, and used the device to study the effects of biomechanical feedback on the serve.
Presented dozens of seminars on the serve, gravity motion (footwork) and teaching methods to regional, national and international tennis teacher conferences.
Editor of TennisOne.com
Tennis Director at Fremont Hills Country Club in Los Altos Hills, California
Created The Secrets of World Class Footwork - featuring Stefan Edberg (video) and Tennis Footwork – the complete training manual
Creator of ETI•Network, a unique online membership community for players committed to taking their game to the next level.
I continue to study the art and science of the tennis teaching craft and think of myself as a life long student of the game.
testimonials from subscribers to my free report and email tennis tips.
Let them speak for themselves.
"One of my 16 year old juniors loosened his grip and the serve improved almost immediately"
- Kevin Hawkesworth
"Your tip on the 3R's - ready/read/react was amazing. After I received this tip, I went out the next day to put it into use and what an amazing game I had.
I was able to put more points away because I was actually getting to the balls with plenty of time to get set up and react. Thanks so much. I can't wait to receive more tips from you and I cannot say enough how much I appreciate your help with my tennis."
"Jim, after reading "Are you making these 5 costly mistakes on your serve?" I was able to implement the techniques and gain some additional power on my serve.
In addition, my balance is better and thus I am moving better to my first shot. Thanks a million!"
- Bob Hartwick
Harbor Springs, MI
"Your serve tips have helped me improve my JV (Junior Varsity) tennis team's serves across the board"
- Ann Loose
Albuquerque, New Mexico
"Jim, your "5 costly mistakes" piece was very helpful. ... I found some specific nuggets. One example: You seem to promote the idea of separating the toss motion from the serve motion, and static balance is the way to do it. A big idea! Works for me! Thanks."
-Fred L. Carrillo
Hilton Head Island, SC
"Jim, Your report breaks the [details] down to something I can understand. I tried it out. It feels like that is the first time I know what I am doing when serving. Although it will take me some time to figure everything out and get used to the rhythm, the information immediately removes fear from me. I no longer fear what my next serve will come out as I now know exactly what goes wrong when my serve does not land in. To say the least, your report is a lighthouse to me. I think I have finally found the shore after all these years."
"Jim, After reading your serving report my eyes were opened: I was holding my racket much too firmly. After loosening my grip my serve improved and I do not get a sore arm after serving anymore. Thanks for the help."
- Daniel McCarry
“Jim,First, let me thank you for the wonderful tips and instructions. Second, I want you to know that I am 63 years old, played tennis for over 40 years, and now I play every day. I have no talent for the game, but I am a student of the game. I usually identify a small thing to improve but it typically takes me at least 6 months to incorporate it in my game.
Anyway, a few days ago I read your piece about a "cop or a watchmaker", and it dawned on me that I should try watching the racquet head of the guys I hit with, just as you describe it. I tried it three days in a row with three different partners that I regularly play against. I've known that I strike the ball better than they do, but I had difficulties winning against them on a consistent basis.
Well, nothing short of a miracle happened!
The difference in our tennis ability materialized out of nowhere, I was never out of breath, most of the time in good position, and even toyed with them at times (a bit cheeky of me to say that!). To add to the enjoyment, the 3 gentlemen are respectively 35, 38 and 40 years old!
I confess that I have never experienced such instant improvement from such an excellent tip.
T. N. Canada
What this is NOT:
This is NOT a pile of training videos...
This is NOT an unrelated series of video exercises…
This is NOT a quick-fix solution to some bad habits...
This IS a proven way to deconstruct and improve your game from the ground up
Here are a couple of testimonials from players who have used my material
Thanks for the help with my serve today. It was a major breakthrough for me. After 20 years of lessons I finally think I understand how it is supposed to work. I played two sets after the lesson and my serve was already improved with more speed, more spin and fewer double faults.
- Dave Burow
Los Altos, CA
This is absolutely incredible! I watched the sidespin bonus, and it made everything so clear. I went out tonight, did the drills you recommended and then tried a few serves with a more extreme continental grip and changing the swing path, and for the very first time in my life, I hit a spin serve! What a feeling! I couldn't believe my eyes. I took several serves, some went way out wide, but I knew had gone back to swinging toward my target, made the adjustment and sure enough, another pretty good spin serve. I am very excited, and now for the first time - I know I can do it. Your video of you serving flat and then with spin was an eye-opener and made it so clear. And the overview of the court was great also. Can't thank you enough!
- Judy Ace
San Francisco, CA
Your BREAKTHROUGH to improving your game...
You have to make a commitment to take your game to the next level, and dedicate as much time as necessary to make this happen.
So how much does all this cost?
This is not a book or DVD you see in the bookstore or tennis shop.
This is an online community that is designed to improve your game by focusing on one aspect each month. Membership is just $27 per month or $297/year - which is essentiall a month for FREE. Also ETI Network has been running since JULY 2009 and contains material that you also get access to - instantly.
What you'll get
What you pay
Access to the ETI Network Archives - since July 2009
Ongoing Monthly Membership in ETI•Network
Save with Yearly Membership in ETI•Network - get one month FREE
No Risk 30-Day Guarantee or Your Money Back
You get to test drive ETI Network for a full 30 days and can cancel at any time for any reason and still get your money back
So what have you got to lose? Nothing!
We make it very simple for you to cancel. No hoops to jump through. Just let us know.
What are you waiting for?
YES! SIGN ME UP! Please give me immediate access to ETI•Network. I also understand that I get:
Instant access to ETI•Network including videos and instructional material
To apply for a hot seat to possibly have my video publicly reviewed
To Ask Jim... a question that I think everyone will benefit from
Here's to taking your game to the next level,
P.S. Take me up on this offer and take advantage of an online community designed to take your game to the next level. I guarantee your game will improve.